At Athena, we’re thrilled to introduce Rob Parkin as our new Operations Director. Rob brings over three decades of experience and a passion for helping businesses thrive. Here’s a closer look at the man behind the role, his vision for Athena, and what drives him.

A Lifetime in Construction

Rob describes himself as a “clean-living family man” who has spent his career doing what he loves – working with buildings and helping businesses grow within them. Over the past 30 years, Rob has gained extensive experience across the UK, EMEA and the UAE, tackling challenges in the construction industry with a focus on operational excellence.

Why Athena?

Joining Athena felt like the perfect step for Rob, both personally and professionally. Having previously worked with James and Ben, he saw an opportunity to reunite with a team he clicks with seamlessly. “We make a strong team, which is a great foundation for success,” Rob shares.

For the last 20 years, Rob has specialised in scaling businesses while maintaining efficiency and profitability. His approach ensures the process is enjoyable for the team, instilling confidence in clients. “It’s all about trust,” he says, “delivering on what we say and how we do it.”

Rob’s focus is clear: growth. He envisions Athena becoming an industry-recognised brand, celebrated for its professionalism, teamwork, and a shared goal of excellence. “It’s about building a team that enjoys working together and working towards something bigger,” Rob explains.

Staying Ahead in a Shifting Industry

With 30 years of experience, Rob has navigated four recessions and a pandemic, giving him a unique perspective on change. He recognises the ongoing shift toward flexible working but also sees a growing desire for the structure of office spaces. “I want Athena to champion the power of well-designed, functional spaces that instil confidence in our clients, enabling them to thrive.”

Rob lives by a simple yet powerful motto: “Don’t tell me, just show me; be honest, keep it simple, and be nice.” For him, actions always speak louder than words, and trust is the foundation of every successful relationship.

In his first year, Rob aims to create consistency, refine processes, and strengthen the team’s bond while driving steady growth. His proudest accomplishments include helping businesses scale to over £70m and building teams that deliver exceptional results.

Beyond Work

Outside the office, Rob dedicates his time to his family and supporting underfunded educational initiatives, whether refurbishing spaces or helping at events. He also prioritises clean living and fitness to maintain his mental and physical health.

When it’s time to unwind, Rob escapes to his home in Spain, a haven where he can truly switch off and recharge.


We’re excited to have Rob on board and can’t wait to see the impact of his leadership at Athena. Welcome, Rob!